Ensure success for your product by studying your customers’ preferences and needs at the planning phase.

We help you create the next big success.

Our consumer and market research provide you with information about the following aspects:

  • Consumers’ preferences, expectations and habits
  • Consumers’ values, attitudes and focuses
  • Consumers’ buying motives and processes
  • Product or brand recognisability, strengths and development needs
  • A brand’s position in relation to its competitors
  • The prevailing market situation and industry trends

We choose the research method that is best for the goals of the study.

We involve the customer in planning the study with us from the very beginning. This ensures that the customer will be provided with the best possible ideas for developing their business operations in line with their needs.

Combined with our strong expertise in sensory analysis, our varied consumer survey methods help you create first-rate products that meet the requirements of the most demanding consumers.

Makery’s own field work team handles the field work for consumer research with professionalism and years of experience. Having our own field work organisation guarantees an efficient and high-quality implementation of research projects.

We comply with the codes and guidelines of ESOMAR (the European Society for Opinion and Marketing Research) to ensure reliable research results and privacy protection for the respondents.

Read more about our quantitative and qualitative methods.

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